Empirical Data from 2010-2020 and Evidence of Enterprise Management relationship with Digital Transformation and Big Data Technologies

Abstract

Digital transformations and big data technologies offer unique organisational development and innovation opportunities in modern business. The study aims to determine the complexities and challenges of using big data for organisational growth in the digital transformation process in enterprise management. An empirical study was conducted to analyse several factors to understand the influence of digital transformation initiatives on business operations. For 2010-2020, data was collected from the China stock market and accounting research database in Shanghai and Shenzhen states of China. Study findings show that by overcoming the challenges of big data technology, new and significant growth and innovation opportunities in business practices are possible and that big data should be used most effectively with strong data governance by developing talent, encouraging multidisciplinary collaboration, setting clear performance targets, and supporting algorithmic transparency. The study also stresses the need for a resilient, adaptive, and continually developing mindset to navigate the digital landscape effectively. Transformation of the enterprise's success required technical proficiency and commitment to ethical, responsible, and sustainable behaviour. The opportunities of big data technology and tackling its problems head-on. The organisations see themselves as industry leaders who lead innovation, competitiveness, and social value creation.